Marazzi
DESIGN LAB 24
Category
Art Direction, Interior Design
For Tile Week 2024, we redesigned the interior spaces of the Marazzi Lab with a new exhibition concept. The goal of the project was to create an immersive journey that enhances the collections while ensuring that the different settings do not interfere with one another.
We developed a dynamic layout, where material combinations and collection overview areas coexist while maintaining a clear distinction between the various proposals. The introduction of architectural portals helps define the space and offers different viewpoints, guiding visitors through the exhibition experience.
A project designed to enhance the materiality, shapes, and colors of surfaces, creating a space where inspiration and functionality come together.
Credits:
Charred wood works: Riccardo Monte
Photography: Il Magma